Versatile Paris
FRANCE
A sensorial gesture breaking the traditional codes of luxury perfume.
Elevating the fragrance experience with original compositions in a sensorial roll-on gesture, Versatile Paris fragrances conjure real moments in daily life — from a coffee-and-croissant French breakfast to a romantic dinner date, late night liaison or lazy Sunday morning.
Versatile Paris is an innovative fragrance brand by Coralie Frébourg, born from the will to break with the institutional codes of luxury perfumery: no to standardised scents, no to elitist prices, no to the gender divide.
What makes Versatile unique?
APPLICATION
Roll-Me for a delicate & sensorial gesture, with zero product loss unlike a traditional spray.
The versatile perfume evolves on your skin.
Apply on the neck, wrists, behind the ears, elbows, torso, chest, tip of the hair…
NOMADIC
Wherever you want, whenever you want. Bye bye heavy bottles!
Quality over quantity. An ultra-practical mini size, and max concentration.
Small but powerful; lasting all day on your skin.
CONSCIOUS
Transparent formulas and zero product loss.
Alcohol-free perfume. Cruelty Free. Vegan.
Free of BHT/BHA, CMR ingredients, UV filters, colorants, additives.
SUSTAINABLE
Produced in France, less than 3g of plastic, up cycled/recylcled/biodegradable materials.
Versatile are committed to donating 3% of sales to RUBAN ROSE to benefit breast cancer research.
Meet the founder:
Coralie Frébourg
An innovator within the traditional fragrance universe and graduate of the École Supérieure du Parfum, Versatile Paris is created by Coralie Frébourg from the will to make institutional bold. Breaking with the institutional codes of luxury perfumer: no to standardised scents, no to elitist prices, no to the gender divide, Versatile is different, in the best way possible.
Coralie enlisted a female-led perfume lab in Paris, FLAIR with the design of the scents including expert perfumers Amélie Bourgeois, Anne-Sophie Behaghel, Camille Chemardin and Elia Chiche. Each Versatile extrait is manufactured in Grasse, using clean and sustainable materials.
With a vision to turn institutional fragrance on it’s head, Versatile’s 15ml bottles with a roll-on application are highly concentrated at 30-38%, and made with alcohol-free, oily fragrances. “We like to think that our fragrances are small but powerful – because size doesn’t really matter!”
Real Moments. Real Life.
Elevating the fragrance experience with original compositions in a sensorial roll-on gesture, Versatile fragrances conjure real moments in daily life — from a pastry-and-coffee French breakfast to a romantic dinner date, late night liaison or lazy Sunday mornings.
7 olfactive moments, inspired by the (real) life of (real) people. 7 instituational ingredients of the perfumery, revisited in new fragrances.
Our fragrances are genderless, original and vegan.
The Nose
Versatile fragrances have been designed & created with the independent creation lab FLAIR and their four perfumers. Fragrances are designed in Paris and manufactured in Grasse, South of France.
Meet the noses behind your favourite Versatile fragrance:
Amélie Bourgeois
Anne-Sophie Behaghel
Camille Chemardin
Is it 100% natural?
No, we use synthetic and natural ingredients.
Why? Because 100% natural is not environmentally friendly: productions, extraction methods, carbon impact to bring the ingredients from the other side of the world must be taken into account.
Furthermore, 100% natural does not always smell good and does not stay on the skin.
We prefer olfactive harmony and long-lasting on the skin so we decided to choose beautiful natural ingredients and to pick clean & safe synthetic ingredients, in order to create fragrances that smell good. That’s it.
What’s the difference between Eau De Parfum and Extract de Parfum?
Concentration. An eau de parfum has a concentration between 15-20%. The extrait de parfum has a concentration between 20-40%. The more concentrated it is, the longer it stays on the skin. The price of some extracts de perfume in the perfumery industry are 200-250€ / 15ml. Versatile Paris fragrances are concentrated between 30-38%.
What’s inside the fragrances?
Fragrance formulas are still considered a commercial secret. We made the choice to reveal all our ingredients to avoid any confusion in the compositions! This information can be viewed with transparency at our website. We also exclude endocrine disruptors, UV filters, colorants, additives, CMR ingredients…so, all our compositions are clean & safe for skins.
What about the environment?
To produce, is to have an impact on the environment. We have optimised our product, even if it’s not perfect, we chose the best materials and components to reduce our impact.
For example:
Upcycled, recycled, recyclable materials. For example, our folding boxes are made with an up cycled paper made of corn. Our bottle is glass, very light, our labels are made of recycled paper, we don’t have plastic around our folding boxes but a sticker made of recycled paper.
Small production, produced according to demand.
Our suppliers are French, Italian or Spanish.
What they’re saying
“Versatile is on of those small brands that refresh the world of perfume, with a concept that stands out from everything & above all, really successful scents.”
Mélanie Nauche, Vogue France
“Where Versatile shakes up the codes is by finally betting on the transparency of formulas & dusting off the perfume extract, the noblest concentration.”
Lionel Paillès, M Le Monde
“It’s always rare, and therefore gratifying to discover on the site of a new brand of perfume so much common sense, truth & simplicity, with an extra: a touch of humour.”
Jeanne Doré, Au Parfum
