LA FERVANCE is an independent, original and authentic Australian-French company; experts in sustainable luxury beauty.
The founder of LA FERVANCE, Melissa Obeid, has directed and overseen every aspect of the product profile, performance, ingredient provenance, packaging and testing. With ingredients of the finest quality, and working to the highest global standards, LA FERVANCE is a luxury brand truly unlike any other.
Meet the LA FERVANCE Founder:
Melissa’s love affair with France was ignited whilst studying at The Paris Fashion Institute in the 90’s. She worked with the biggest names in the fashion world extending these experiences to senior fashion roles back in Australia, followed by a stellar career in high-level arts management. Melissa’s passion for clean beauty led her to initiate the development of a suite of Australian Made, 100% natural beauty products created under Proprietary brands sold nationwide. This was an Australian first.
During this time Melissa recognised a void for impeccably presented, high-performance, 100% natural skincare products developed within an eco-friendly framework.
Seeking absolute perfection, Melissa relocated to France with her husband and their children to collaborate with the global leaders in cosmetic science and active ingredients of 100% natural origin and 100% natural skin care for clean beauty. These experts were excitedly drawn to the integrity of the project and Melissa’s sheer determination to make it succeed. After three years of intense research, development and extensive testing, LA FERVANCE was born.
The inspiration behind LA FERVANCE
In 1800, an expedition sent by Napoleon travelled to Australia under artist Nicolas Baudin, who was instructed to collect examples of Australian flora and fauna and return them to French shores. These were particularly for Napoleon’s wife, Josephine, who was a lover of plants and of all things Australian. The Napoleonic expedition to “Terre Napoleon” was one of discovery, returning three years later with over 200 plants of Australian flora and fauna.
LA FERVANCE was inspired not only by the Napoleonic expedition, but also the strong ties which it’s brand founder, Melissa Obeid, has with both her beloved country of birth and France, where she now lives with her family. The conception of La Fervance developed, as did intense product research, ingredient selection and a dedication to perfectionism and excellence that anchors the collection.
“LA FERVANCE will resonate with those seeking authenticity, integrity and real results.” – Melissa Obeid, Founder
ECOCERT COSMOS NATURAL CERTIFICATION
ECOCERT, a global leader in certification in organic farming and organic cosmetics, relies on an international network of 30 branches operating in more than 130 countries.
ECOCERT is also a recognised player in the certification of environmental management systems and fair trade. It sets demanding standards to encourage economic players across all sectors to adopt more responsible practices. Its expertise also covers environmental consulting.
In accordance with its convictions, ECOCERT applies a rigorous environmental policy to all of its activities.
Our Eclat and Gommage have been certified COSMOS NATURAL after a complete audit of ingredients, suppliers, our proprietary formulation, production process, and packaging.
“There can be no ambiguity with COSMOS certification, as they oversee every minute detail of
the entire cycle of creation and production, ensuring it adheres to their standards for excellence
in natural and ethical product development and packaging.” – Melissa Obeid, Founder
“Perfection is our benchmark. We strive for nothing less than the best within every aspect of the LA FERVANCE brand offering. Of course, this is constantly evolving with new discoveries and innovation – hence our best must always be better.”
– Melissa Obeid